Psykhe Secures Seed Funding To Match Consumer Personalities To Vogue Merchandise TechCrunch

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This can be a teenage style type that encompasses a life-style. It is followed by people who like a certain sort of music. Colored hair (suppose pink and blue) Tattoos, face piercings mixed with clothes just like the rocker stylish however slightly different – that is ‘scene’. The followers of this type put on tight t-shirts with cartoon imagery or some other such graphics, booty shorts leggings or tight pants with skirts like a tutu over it.

But, she says, there was no inquiry into particular person differences. This world was really lacking the extent of depth it deserved, and I sought to show that we’re all delicate to aesthetic in one way or one other and that our clothing choices have an incredible psychological pay-off effect on us, based mostly on our unique inner wants.” So she set about creating a startup to address this fashion psychology” – or, as she says why we put on what we wear”.

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So for example, if a leather boot had metallic studs on it (thus trying more rebellious”), it could get a reasonable-low ranking on the trait of Agreeableness”. A pink floral costume would get the next rating on that trait. A conservative tweed blazer would get a lower score tag on the trait of Openness”, as tweed blazers tend to point a extra conservative model and thus nature.